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60 Years of Bing: A Reflection


July 13-28: 60 Years of Bing: A Reflection


The 60 Years of Bing exhibit opens July 13 and runs through July 28 at the Surfing Heritage & Culture Center in San Clemente, CA, home of the world’s most important and authoritative archive of surfing artifacts, surfboards, memorabilia, photography, video, periodical and scholarly works. 60 Years of Bing will feature over 20 archival surfboards from the past 6 decades at Bing Surfboards, including David Nuuhiwa’s personal team board as well as vintage hand-shaped surfboards by Dick Brewer, Donald Takayama, and Mike Eaton.  Also on display will be a re-creation of Bings old shop in Hermosa Beach, featuring his original order book, planer, vintage fins, and other memorabilia from 60 Years at Bing.

THINK BI(N)G is a documentary film that brings together the most influential characters behind Bing Surfboards and celebrates the brand’s most pivotal moments over the past six decades. From the earliest collaborators to present day, the story unfolds from first hand accounts with Bing Copeland, Greg Noll, Dick Brewer, Duncan & Malcolm Campbell, Mike Eaton, Matt Calvani and others. Their voices paired with archival footage will guide viewers through the 60s as we follow the inception of the surfboard industry and how Bing Surfboards came to be, its milestones and achievements in the 1960s golden era of surfing, and how it became a cornerstone of the surf industry.  Through the 70s – 90s when surfing culture, the industry and surfboards rapidly changed and Bing kept pace helping to showcase cutting-edge surfboard design, such as the  Bonzer, which paved the way for the modern-day thruster surfboard.  To Bing Surfboards today, where decades-old theories of craftsmanship continue to steer the direction of its modern hand-shaped designs.

The common theme that links the eras together is the foundation from which Bing was built on and along the way, honor the people whose talent and vision led the brand through the generations. The film covers stories such as shop talk from the factory floor, the surfing experience from eras past, the moments of breakthrough in the shaping bay and the life long friendships made along the way. THINK BING brings to life Bing Surfboard’s incredible journey and further cement its legacy in the surfing world for generations to come.



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